Maandelijks archief: oktober 2010

Media Arts Monday, 18102010

[youtube=http://www.youtube.com/watch?v=P7wJ35uuHAA&fs=1&hl=en_US]

Agency: Duval Guillaume, Belgium

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[youtube=http://www.youtube.com/watch?v=NAllFWSl998&fs=1&hl=en_US]

This latest instant video sensation comes from a little-known Brooklyn band called Atomic Tom, whose take on subway busking involves an elaborate iPhone performance of their debut single, “Take Me Out.” The clip garnered 20,000 hits and the attention of the tech world within hours of its release on Friday. The self-described “uber geeks” fully acknowledge that it was a meticulously organized publicity stunt, although their label, Universal/Republic had no idea of its existence until the morning when it went viral. And that’s just the way the band wanted it.

Via: Hollywood Reporter

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Voorbeeldje busmarketing…

Agency: Volt AB, Stockholm, Sweden

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Blijkbaar moet Google adverteren in Turkije en doen ze dat met humor. Een verkeerd ingetypt zoekwoord leidt tot grappige situaties. Herinnert me aan de Y&R campagne voor Compuserve uit 2001 van Allard:


Media Arts Monday, 04/10/2010

[youtube=http://www.youtube.com/watch?v=aNQ4MKv_ayY&fs=1&hl=en_US]
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Don’t drink & drive
Agency: Shalmor Avnon Amichay, Israel

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Agency: Demner Merlicek Bergman, Austria

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[youtube=http://www.youtube.com/watch?v=myQmi-_4Iok&fs=1&hl=en_US]
Leuke woordspeling, Birdie.
Bet-vertising.

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Meer inspiratie in de Guerrilla Gallery.